You may believe you’re completely hype-proof. Yet day after day, we search for the elusive magic potion. On one hand we say, we don’t ever buckle under hype, but the proof shows us otherwise.

I know this sounds too crazy to be true…But have you ever bought something like these magazines below? Do you still buy them? Welllllllllllllllll….read the headlines

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Look at what we tend to buy (knowing fully well a large part of this miracle cure is beyond us)

Cam we really lose our gut? Can you really ’score’ every time?  Sure, technically we can. But how many magazines will you buy before you lose your gut? And will you really ’score’ every time? And then, if you do, do you use the steps in the magazine? Or some other method?

So are we really susceptible to hype?

What do you think?

Sean